Get projects moving.
Clarify your research questions, select suitable methods and coordinate delivery. Support for a specific task or for your entire project.
Your external in-house market research partner
Your questions.
My expertise.
Clear decisions.
Looking to understand your customers, test a concept or make an informed decision? I take care of your market research needs, with a personal, flexible approach tailored to your questions.
Qualitative & quantitative researchConsumer insights & B2BExtensive foodservice experience
How I can help
From your question to a
sound basis for decisions.
Not every business needs its own market research department. But every important decision deserves a solid foundation. I help you ask the right questions and find the answers that matter.
Understand people and markets.
Conduct qualitative and quantitative studies, explore the experiences of consumers and professionals, and interpret data in context.
Put insights to work.
Analyse results, prepare management reports and facilitate workshops, turning observations into insights, ideas and practical next steps.
Research delivered personally
I advise you.
And carry out your research.
I also conduct market research projects myself. This keeps communication direct and makes delivery straightforward and cost-efficient.
Direct communication.
Less coordination.
A clear focus on your question.
Straightforward studies, end to end.
I run straightforward quantitative online projects independently, from questionnaire design and fieldwork to analysis and reporting.
Working with Claudia Bevers.
I conduct qualitative projects together with Claudia Bevers. We combine our experience to develop a deeper understanding of your target groups.
Claudia BeversBevers ConsultingVisit website ↗
Working together
Start with people.
Keep your decision in focus.
Every project is different. My approach is shaped by your question, your budget and the decision you need to make.
01
Define the question
What do you want to know, and how will you use the answer?
02
Choose the right approach
Match the methods and scope to your research question.
03
Develop insights
Bring together and interpret data and observations.
04
Move forward
Present clear findings and identify practical next steps.
Trust & collaboration
Selected clients
My clients include businesses and institutions in Germany and internationally.
- Bunge
- TePe
- HAW Hamburg
- Duni
- Ajinomoto
- Euroflorist
Your research partner
Thomas
Marquardt
Founder of Insight For YouMarquardt
Market research from
a business perspective.
I spent more than 20 years in in-house market research at Unilever, most recently as Global Director Insights for Unilever Foodsolutions, with worldwide responsibility for market research in foodservice.
I founded Insight For You in 2013. Today, I bring that experience to your projects, with an understanding of people, the realities of business and the practical implications of research findings.
Connect on LinkedIn ↗Let’s talk
What question
is on your mind?
Tell me about your plans. Together, we can work out what support will be most useful to you.